Comments on: File this under “Duh” http://www.madetostick.com/blog/2007/05/30/file-this-under-duh/ Made to Stick Blog by Dan and Chip Heath Thu, 20 Nov 2008 23:25:01 +0000 http://wordpress.org/?v=2.0.5 by: Coolers http://www.madetostick.com/blog/2007/05/30/file-this-under-duh/#comment-6435 Fri, 21 Dec 2007 02:45:50 +0000 http://www.madetostick.com/blog/2007/05/30/file-this-under-duh/#comment-6435 Yes! i need for online drugstore vigra order online Yes! i need for online drugstore
vigra order online

]]> by: Peter http://www.madetostick.com/blog/2007/05/30/file-this-under-duh/#comment-6422 Thu, 20 Dec 2007 20:06:00 +0000 http://www.madetostick.com/blog/2007/05/30/file-this-under-duh/#comment-6422 Wow - A little harsh. I can't stand the shopping experience at Wal-Mart - or dollar stores for that matter - and since I can afford to shop elsewhere, I do. Unfortunately for literally millions of Americans, spending more money for a better shopping experience, or for higher quality merchandise, simply isn't an option. When you have less money than you need to pay for both necessities and luxuries, few people limit themselves to only best quality necessities - they skimp on many things so they can have some luxuries too. I hardly think that qualifies them as slack-jawed, unless you posit that all people below the mid-middle class are that way because they are stupid. Wow - A little harsh.
I can’t stand the shopping experience at Wal-Mart - or dollar stores for that matter - and since I can afford to shop elsewhere, I do.

Unfortunately for literally millions of Americans, spending more money for a better shopping experience, or for higher quality merchandise, simply isn’t an option. When you have less money than you need to pay for both necessities and luxuries, few people limit themselves to only best quality necessities - they skimp on many things so they can have some luxuries too.

I hardly think that qualifies them as slack-jawed, unless you posit that all people below the
mid-middle class are that way because they are stupid.

]]> by: Bob http://www.madetostick.com/blog/2007/05/30/file-this-under-duh/#comment-5780 Mon, 26 Nov 2007 15:09:12 +0000 http://www.madetostick.com/blog/2007/05/30/file-this-under-duh/#comment-5780 Won't work. Wal-Mart's customers are - collectively - the slack-jawed among us. (Others too, but the main base is the stupid.) Won’t work. Wal-Mart’s customers are - collectively - the slack-jawed among us. (Others too, but the main base is the stupid.)

]]> by: Dan Heath http://www.madetostick.com/blog/2007/05/30/file-this-under-duh/#comment-904 Fri, 01 Jun 2007 18:19:01 +0000 http://www.madetostick.com/blog/2007/05/30/file-this-under-duh/#comment-904 Agree with all. The problem with making an idea stick really well is that it's hard to unstick. Agree with all. The problem with making an idea stick really well is that it’s hard to unstick.

]]> by: David Rendall http://www.madetostick.com/blog/2007/05/30/file-this-under-duh/#comment-892 Thu, 31 May 2007 03:14:52 +0000 http://www.madetostick.com/blog/2007/05/30/file-this-under-duh/#comment-892 Amen! I wonder who will step into the lowest price/lowest quality/lowest service category if Walmart moves up. Most Walmart shoppers are not looking for upscale merchandise. If they were, they'd be at Target or a department store. Amen! I wonder who will step into the lowest price/lowest quality/lowest service category if Walmart moves up. Most Walmart shoppers are not looking for upscale merchandise. If they were, they’d be at Target or a department store.

]]> by: David Rendall http://www.madetostick.com/blog/2007/05/30/file-this-under-duh/#comment-891 Thu, 31 May 2007 03:11:38 +0000 http://www.madetostick.com/blog/2007/05/30/file-this-under-duh/#comment-891 Great post. I use the Walmart vs. Target comparison all the time to illustrate the importance of focus and "playing a different game" than your competitors. Unfortunately, Kmart has shown us what happens when you try to combine the blue light special (low price reputation) with Martha Stewart (upscale merchandise). They tried to be everything to everbody and ended up being nothing to nobody (please excuse the poor English). I think this is a common problem with people and organizations. Instead of focusing our efforts on our strengths, we try to be "well-rounded" and change what we see as our weaknesses. Bad strategy. Great post. I use the Walmart vs. Target comparison all the time to illustrate the importance of focus and “playing a different game” than your competitors. Unfortunately, Kmart has shown us what happens when you try to combine the blue light special (low price reputation) with Martha Stewart (upscale merchandise). They tried to be everything to everbody and ended up being nothing to nobody (please excuse the poor English). I think this is a common problem with people and organizations. Instead of focusing our efforts on our strengths, we try to be “well-rounded” and change what we see as our weaknesses. Bad strategy.

]]> by: Steve Woodruff http://www.madetostick.com/blog/2007/05/30/file-this-under-duh/#comment-889 Wed, 30 May 2007 17:53:36 +0000 http://www.madetostick.com/blog/2007/05/30/file-this-under-duh/#comment-889 They'd do far better to continue to dominate the niche they've defined and owned, while working behind the scenes on a 10-year plan to slowly, bit-by-bit, move on the upscale elevator without knee-jerk changes. Let Target be Target, and Kohl's be Kohl's - they should seek to be a steadily improving Wal-Mart. They’d do far better to continue to dominate the niche they’ve defined and owned, while working behind the scenes on a 10-year plan to slowly, bit-by-bit, move on the upscale elevator without knee-jerk changes. Let Target be Target, and Kohl’s be Kohl’s - they should seek to be a steadily improving Wal-Mart.

]]> by: John Newland http://www.madetostick.com/blog/2007/05/30/file-this-under-duh/#comment-884 Wed, 30 May 2007 13:14:03 +0000 http://www.madetostick.com/blog/2007/05/30/file-this-under-duh/#comment-884 gee whiz, now that we've built the ultimate brand and everyone knows who we are, lets do something different and confuse everyone....xoxoxo JohnOnSales gee whiz, now that we’ve built the ultimate brand and everyone knows who we are, lets do something different and confuse everyone….xoxoxo JohnOnSales

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