The research is in on Baby Einstein videos: “For every hour a day that babies 8 to 16 months old were shown such popular series as “Brainy Baby” or “Baby Einstein,” they knew six to eight fewer words than other children, the study found.”
Concrete enough for ya? But if the enduring appeal of the discredited “Mozart Effect” […]
Archive for August, 2007
Unsticking Baby Einstein
Published by August 24th, 2007 in General, Unexpectedness, Concreteness, Credibility and Emotion. 4 CommentsEvery lamp in a hotel room will have an on/off switch that’s different than the others. It’s a kind of intelligence test — my hand instinctively reaches under the shade for the switch, only to find that it’s on the base, or I’ll paw the entire lamp to discover that the switch is 6 inches down […]
Tanzania post-mortem
Published by August 20th, 2007 in General, Simplicity, Unexpectedness, Concreteness, Credibility, Emotion and Story. 8 CommentsChip and I had an incredible time in Tanzania. So, let me start by saying this: You know that feeling you get when a full explanation would take 25,000 words, but you’ve only got 500, and you’re afraid to oversimplify, but you’re also afraid to give a vague “neat experience” summary, and this causes a […]
Chip and I will be in Tanzania through August 12 (which, as a side note, will make our blog productivity go from poor to wretched). We’ll be collaborating with a USAID group in Dar es Salaam, working together on a set of messages to fight the spread of AIDS.
We are daunted by the scope of the challenge. I […]
Conversation starter: Proudly made in China
Published by August 2nd, 2007 in General, Unexpectedness, Concreteness, Credibility and Emotion. 0 CommentsChip and I have been emailing back and forth with Jeff Delkin, the owner and cofounder of a startup company called Bambu, which makes lovely housewares out of bamboo and other renewable materials. He’s said a couple of things that inspired us, and Jeff gave us permission to share them with you.
A few months ago, […]

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