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	<title>Comments on: Research: Stories make your brand stronger</title>
	<link>http://www.madetostick.com/blog/2007/11/01/research-stories-make-your-brand-stronger/</link>
	<description>Made to Stick Blog by Dan and Chip Heath</description>
	<pubDate>Fri, 21 Nov 2008 00:32:26 +0000</pubDate>
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		<title>by: Daniel</title>
		<link>http://www.madetostick.com/blog/2007/11/01/research-stories-make-your-brand-stronger/#comment-5980</link>
		<pubDate>Fri, 07 Dec 2007 14:16:01 +0000</pubDate>
		<guid>http://www.madetostick.com/blog/2007/11/01/research-stories-make-your-brand-stronger/#comment-5980</guid>
					<description>Dan - 

Hope you're doing well.

Heard you were interviewed on Marketing Matters Live! a little while back. I'm sorry I missed it!

You know, I read that story, and it struck me as kind of...simplistic and obvious. But maybe it's just obvious to me as someone &lt;i&gt;covering&lt;/i&gt; the industry.</description>
		<content:encoded><![CDATA[<p>Dan - </p>
<p>Hope you&#8217;re doing well.</p>
<p>Heard you were interviewed on Marketing Matters Live! a little while back. I&#8217;m sorry I missed it!</p>
<p>You know, I read that story, and it struck me as kind of&#8230;simplistic and obvious. But maybe it&#8217;s just obvious to me as someone <i>covering</i> the industry.
</p>
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